The major players in Norway's seemingly boundless pizza market enjoyed a record year in 2004, and the newspaper predicts that 2005 will be even better.
In 2004 Norwegians spent over NOK 2 billion (USD ) on 50 million pizzas, a total consumption of 50,000 tons of the Italian treat.
Frozen pizzas made up 22,000 tons, restaurant and take-aways 13,000 tons and industrious Norwegians produced 15,000 tons of home-made pizzas.
Arne Larsen Økland of the Dolly Dimples pizzeria chain told the newspaper that they expected 10 percent growth despite 2004 being their best year ever in both turnover and profit.
